Content, the new advertising

In Online PR by Marius Badenhorst

Many say content is king, but I would like to take it a step further and say content is god. The line between content and advertising is blurring and one …

Expand your brand on a low budget

In Online PR by MediaVision

Branding. We all know what it is, yet some still struggle with it. Building a brand for yourself or for your company can be daunting when starting from the ground …

Linkbait renaissance

In Link Building, Online PR by Marius Badenhorst

You may say that excellent content sells itself, but I say that well-written words are just not useful enough, especially if your client is selling non-tech, non-business and non-entertainment based …