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Category Archive

  • Awards, Content Marketing, Digital PR, Featured / June 29, 2017

    MediaVision Wins Best Digital Content Marketing at the 2017 Property Marketing Awards

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  • Awards, Featured / November 2, 2016

    We’re the Best Small Integrated Search Agency in Europe!

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What kind of digital creative are you? [interactive]

In Copywriting, Digital Marketing, Digital PR, Just for Fun, Social Mediaby Jacky LovatoOctober 1, 2015

If you spend eight to 24 gruelling hours a day toiling in cyber space, manipulating the written word, hash tagging errythang, decoding briefs and generally just dicking around…you probably work at a digital …

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How Content Marketing Makes PR Relevant Again

In Content Marketing, Digital PRby MediaVisionJuly 8, 2015

As the realm of Digital PR evolves at a rapid pace, brands and PRs alike are generating new and innovative ideas to grab journalists’ attention and capture the brand’s audience. …

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What is Digital PR? – Your Top 5 PR Questions Answered

In Digital PR, Online PRby Jacky LovatoJune 23, 2015

We’ve answered the 5 most common questions people ask a Digital PR agency and busted some of the myths about how Digital PR fits into your brand’s marketing strategy. We did this with …

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Keeping The Equilibrium Between PR and Journalism

In Digital PRby Marius BadenhorstJune 18, 2015

All PRs and journalists are familiar with a certain love-hate relationship. We need each other in order to perform at work, but when we don’t, it seems that we both …

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The Power of Digital PR for SEO & Search Visibility (Infographic)

In Digital PRby Marius BadenhorstFebruary 9, 2015

All too often it seems that Digital PR is pegged against Traditional PR as an either-or approach, and clients believe they need to employ only one at the expense of …

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#PR Requests & Twitter Pitches: The Evolution of PR (Infographic)

In Digital PRby MediaVisionDecember 10, 2014

Click graphic for larger image. Evolution of Digital PR by MediaVision is licensed under a Creative Commons Attribution 4.0 International License.   The art of PR has come a long …

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Vloggers Now Get The Smack-Down For Sneaky Product Placement

In Digital PR, Hot off the Pressby Marius BadenhorstNovember 27, 2014

The Advertising Standards Authority (ASA) is clamping down on vloggers who fail to clearly label any paid content (paid in cash or product) as advertorial content. This is not only limited …

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You Should Have Told me

In Digital PRby MediaVisionAugust 26, 2014

Our Top 10 PR Pearls of Wisdom When venturing into PR it can feel like a bit of a minefield.  There will be an hour where every rule in the …

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OnePlus: Disrupting The Mobile Market? – Case Study

In Digital PR, Digital Strategy, Social Mediaby MediaVisionJuly 16, 2014

Chances are that you may not be familiar with OnePlus. At the end of the day, it’s not like they have been on TV lately, and they have certainly not …

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Is Hacking Good For Business?

In Digital PR, Social Mediaby Marius BadenhorstJuly 11, 2014

On the 4th of July, federal prosecutors charged a man for the hijacking of Burger King’s Twitter account in 2013. In February of that year, the Burger King Twitter account got hacked and become …

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