With over 2,500 experts and one of the deepest, broadest portfolios of software and services, Sopra Banking Software is a trusted, long-term partner of over 600 banks in more than 70 countries. Sopra Banking has an unequalled ability to address the requirements for banks and financial institutions of any size and scope, allowing them to innovate and expand their services. Sopra Banking is a subsidiary of the Sopra Steria Group, a world leader in digital transformation, with more than 38,000 employees. In 2015, Sopra Steria achieved a turnover of €3.6 billion.
Sopra Banking challenged MediaVision to prove that SEO would deliver solid lead growth within the global banking sector. We needed to deliver traffic growth but more importantly the lead growth had to match the traffic growth or the project would not be seen as a success. We were also challenged to increase the profile of the brand through Digital PR.