How to use Google AdWords Call Extensions

Posted by on Jul 27, 2011 | Tagged as: Tags: , ,

The Google AdWords blog recently announced the release of call extensions; a function has been in beta testing since last year. An overwhelming five million calls were made during this time, averaging a duration of six minutes, which convinced those at Google that it is a worthwhile extension. We expect to see many a PPC agency using this feature over the next couple of months.

The call extension function is available on AdWords ads featured on high-end mobile devices, provided that you have set your campaign to opt into