So, the year is half way through which is as good a time as any to review the predictions that were made at the beginning of the year. There were predictions that SEO services, email marketing and social media were going to be the most popular forms of Internet marketing for 2009, and they were predicted to show the most growth.

So what has transpired through the 09?

Ad agencies and clients alike are suffering through the recession. A recent survey conducted by Reardon Smith Whittaker (RSW) entitled “Client-Agency Economic Outlook Survey” reveals that the economy has had a negative effect on 87% of ad agencies and 91% of their clients. The survey also revealed that during the first half of the year, 55% of clients decreased their spending by 6% or more. In addition, 35% of clients said that they expect to slash budgets by a further 6% during the second half of the year.