Now that we have settled into 2009, we find that businesses the world over are focusing on online marketing as the preferred method of reaching their target market. This is because of the internet’s enhanced tracking and analytical capabilities.

So where should your marketing dollars be spent? What are the trends for the rest of the year? The presentation entitled “eMarketing Tactics for 2009” gives a broad overview of where the online marketing environment is heading and what some of the trends to look out for are.

The presentation briefly covers the following top 5 online marketing tactics for 2009:

- Email marketing

- Social media

- Search Engine Optimisation (SEO)

- Online PR

- PPC

There is also a brief section on marketing tactic combinations. You can have a look at my presentation here: