Facebook – there’s no better way to catch up with your friends online and squeeze a few minutes’ Internet gaming into your lunch break. MySpace is so 2006 and who’s even on Friendster these days? Facebook is certainly the most popular social networking platform of our time – but Google search could be changing all that in the near future. The gargantuan Google search engine company may be developing their own social network to compete with sites like Facebook.

There’s no denying that Google web search is huge. The multi-coloured text logo is instantly recognisable around the globe, Google marketing can send a company’s popularity and profits skyrocketing and the Google search engine is so dominant that the verb “Google” has even been added to the Oxford English Dictionary. If you want the low-down on anything, anyone or anywhere… just Google it! Google search tools like Google Maps, Google Earth and Google Product Search are all you need to find comprehensive information online. American company Google Inc. owns 160 domain names internationally, and the search engine remains the go-to search option for Internet users worldwide. And of course… can any of us honestly say we haven’t performed Google searches on ourselves?

Online sources like Digg, Mashable and TechCrunch recently started discussing rumours about the creation of “Google Me” – a Google search social network. While details are sketchy and evidence is hard to come by, the rumour was started by a tweet from Digg founder Kevin Rose, undeniably a credible source. It’s said that that Google search will build on the idea of Google Buzz, which went live in February but hasn’t been nearly successful enough to rival social networking giants like Facebook or Twitter.

Google search insiders haven’t denied the rumours that have set the international online community abuzz – when asked, Eric Schmidt of Google search would only tell press “That would be a product announcement and I won’t say.” Google also bought into social gaming site Zynga last month, which according to this TechCrunch article, may be in preparation for the foundation of Google Games. So it might only be a matter of time before Google Me and Google Games have Google search poised to take over the world of social media!

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